Keeping up with time

WOW! Design has designed the 2011 Abbott Global Calendar which now finds its place on every single desk in the Abbott corporate offices across the world.


The look and feel is in line with the Brand Design sensibilities at Abbott with die-cut images on white airy background, bringing out what the brand stands for – expertise in the healthcare of mothers and children, worldwide. Each page gives a factoid about Health and Nutrition and the healthy growing baby images depict what the Brand Promise is.

Leave a comment